The PCGO summit will run from Friday, April 21st until Sunday, April 23rd, 2023 with about 8-10 presentations running throughout each day. These presentations will include 15-25 minutes of pre-recorded content. The video presentations for that day will unlock at 9am EST and be available for 24 hours. This way everyone has the opportunity to watch when it is convenient for them. Our attendees are going to walk away with tons of knowledge about craft organization. 

Alongside the presentations, there will be a Facebook group for participants to interact in throughout the event. You are not required to participate in the Facebook group, however, it is a great place to interact with the participants and build connections. The Facebook group adds more value to the summit because additional questions can be answered, a community will be built and interactions throughout the event strengthen participation and continued watch time.

Some speakers will also be going live with the attendees throughout the event. We will also be hosting a couple speaker panels to build connections with the audience.

In addition to all of this great exposure, Laurel and Justine have also started a Podcast for this event. Every speaker will have the opportunity to be a part of our podcast on their own featured episode (optional). This is another great bonus for attending the event.

There will also be some opportunities for the community to come together on Zoom. For example, one event will be an Art Therapy Hour of Coloring at the end of one of the event days. You are welcome to attend and participate, but again it's not required.

Promoting 
Leading up to the event, we will have two weeks of promotion. You'll be provided with email, graphics and social media swipe copy to make it super easy to promote the event. We will also provide an example promotion schedule to follow. As an affiliate, you are required to promote the event in at least one newsletter email. Additionally we require 1 post to any social media account leading up to the event. Affiliates who consistently promote the summit generally see an increase and potentially thousands of dollars in affiliate commissions so please share! 

During the two week promotion period and one week after the summit is over, we will be promoting the Ultimate Organization Bundle. This includes early and ongoing access to the presentation videos, as well as plenty of bonuses provided by the speakers (optional) to make the summit more enticing. Participants will automatically be redirected to this upsell after signing up for the free ticket. This will make affiliate sales soar and truly irresistible because it will add so much value to the attendee experience.